Case studies

The government is now operating in accordance with the Guidance on Caretaker Conventions, pending the outcome of the 2025 federal election.

The Australian Fashion Council has created a new Certification Trademark and campaign to drive global demand for Australian brands.

Study Australia leverages Australia's Nation Brand in marketing campaign to reach prospective students. Discover Australia's Nation Brand.

Australia's Nation Brand used to showcase world-class food and wine suppliers in the latest agribusiness campaign. Discover Australia's Nation Brand.

Australia's Nation Brand used in collaboration with Dairy Australia across all international marketing activities. Discover Australia's Nation Brand.

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Around 900 Australian organisations are leveraging Australia’s Nation Brand in different ways.